Customer Relationship Management (CRM) is for organizations that need to go beyond just tracking names, phone numbers and emails address. Some challenges that business look to address with a CRM solution are...

What is CRM - 360 degree view of Customers, Partners and Vendors    - Marketing Campaigns and Lists  - Sales Force Automation and Pipline Management - Ongoing Account Management - Service, Support and Scheduling - Contract and Project Management - Time tracking, Billing, Orders and Invoicing  - Colateral, Literature and Knowledge Base